Store prices · Updated 2026-05-31

SimplyCook Prices: How the Recipe Kit Subscription Adds Up

SimplyCook charges per box of flavour kits, not per ingredient - so the real cost depends on box size, frequency and whether you stay past the trial.

SimplyCook is a UK recipe-kit subscription that sends small flavour pots, pastes and stocks rather than fresh ingredients - you add your own meat, veg and staples. That makes it cheaper than fresh meal-kit rivals like HelloFresh or Gousto, but the pricing is a subscription, so the cost depends on box size, delivery frequency and remembering to manage it after the introductory trial.

SimplyCook price snapshot

What you're buyingTypical priceHow SimplyCook compares
Introductory trial boxOften around £1 plus postageA heavily discounted first box designed to start a subscription; the standard price applies from the next box.
Standard box (four recipe kits)Roughly £9 - £12 per boxThe core offer; works out to a low cost per flavour kit but excludes the fresh ingredients you buy yourself.
Larger box (more kits)Roughly £12 - £20 per boxBigger boxes spread delivery cost across more meals but raise the per-box charge.
Effective cost per mealRoughly £1 - £3 per kit plus groceriesCheaper per portion than fresh meal kits, because you supply the bulk ingredients.
DeliverySmall flat postage, sometimes free on offersBoxes are letterbox-friendly, keeping delivery costs lower than chilled meal-kit couriers.

How SimplyCook pricing works

SimplyCook is a per-box subscription. You typically start with a deeply discounted trial box, then pay a standard price for each box thereafter on a chosen frequency. Each box contains flavour kits - the pots and pastes - and you buy the fresh ingredients separately at your usual supermarket.

Because you are only paying for the flavourings, the per-box price is low compared with fresh meal-kit services. The trade-off is that your true cost is the box price plus the groceries each recipe needs, so the headline figure understates the full weekly spend.

Where SimplyCook is cheap - and where it isn't

Against fresh meal kits such as HelloFresh, Gousto or Mindful Chef, SimplyCook is the budget option because it does not ship perishable ingredients or use chilled couriers. For people who already shop for groceries and just want recipe inspiration and seasonings, it is inexpensive.

It is less of a saving if you would otherwise cook from scratch with your own spices, since you are paying for convenience flavour pots. The cost can also creep up if boxes arrive faster than you cook them, leaving kits unused - a common way subscriptions quietly become poor value.

How to keep SimplyCook good value

Treat the £1-style trial as a trial: set a reminder for when the standard price kicks in and decide then whether to continue. Match your delivery frequency to how often you actually cook the kits, and pause or skip boxes during busy or holiday weeks so you are not stockpiling pots.

Subscription box prices and intro offers vary across recipe-kit brands, so it is worth comparing the effective cost per meal - including the ingredients you supply - before committing. Comparing those totals, which a tool like FindPrices can help surface, stops the convenience premium from running away.

How to pay less at SimplyCook

  • Set a reminder for when the discounted trial box ends so the standard price never surprises you.
  • Match delivery frequency to how often you really cook - skip a box rather than let kits pile up.
  • Pause the subscription during holidays or busy weeks instead of paying for boxes you won't use.
  • Factor in the groceries each recipe needs when comparing the per-meal cost against fresh meal kits.
  • Watch for free-postage or extra-box promotions before resuming a paused subscription.
  • Compare the effective cost per kit against rival recipe-box services before committing long term.

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Frequently asked questions

How much does SimplyCook cost per month?

It depends on box size and frequency, but a standard box of recipe kits typically costs in the region of £9 to £12, and your monthly total scales with how many boxes you receive. Remember the box price excludes the fresh ingredients you buy yourself.

Is the SimplyCook trial box really that cheap?

The introductory box is usually heavily discounted, often around £1 plus postage, to start a subscription. From the next box you pay the standard price, so it is worth deciding before then whether to continue.

Is SimplyCook cheaper than HelloFresh or Gousto?

Generally yes per box, because SimplyCook only sends flavour kits while you supply the fresh ingredients, whereas HelloFresh and Gousto ship everything chilled. Once you add your grocery costs, the gap narrows, but SimplyCook remains the lower-commitment option.

Can I pause or cancel SimplyCook?

SimplyCook lets you skip boxes, change frequency, pause or cancel through your account. Managing these settings is the main way to keep the subscription good value and avoid receiving boxes you won't get through.

Do I still need to buy ingredients with SimplyCook?

Yes. SimplyCook provides the flavour pots, pastes and stocks, but you buy the meat, vegetables and staples each recipe lists. That is why its per-box price is lower than fresh meal-kit services.

Does SimplyCook offer free delivery?

Boxes are designed to fit through the letterbox, which keeps delivery cheaper than chilled meal-kit couriers, and postage is sometimes waived during promotions. Standard boxes usually carry a small flat delivery charge.

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